Something Fishy Going On: The Mainstream Emergance of the Hip Future Mermaid.

mermaid

There is an important trend in indie rock/hip culture that needs to be discussed: The emergence of the trippy mermaid from the future. There’s something fishy going on.

It’s like some of these entry level hip chicks go out and buy their mermaid witch starter pack. Boom! You’re a mermaid now. It’s like people are saying, “Please pay attention to me! I’m relevant!”

How does one find a hip future mermaid? This can be a challenge, especially if you live in a landlocked urban hellscape. Cast a net outside of any Urban Outfitters and you might be blessed enough to catch a glimpse of one, shimmering by the ironic ice cube trays. At a local, artisan belt buckle shop, you’ll look into her glistening eyes, “Are you from the future? Your scales are so luscious. Can we grab a chai tea?” Some folks these days look like a discount version of Grimes. Once you notice the mainstreaming of mermaids, you’ll see it all the time.

American Eagle Outfitters Celebrates The Budweiser Made In America Music Festival - Philadelphia, PA - Day 2

Grimes. (Photo credit: Stereogum)

Granted, the visual impact can be stunning. The mermaids can really hook you in, but it means nothing without substance. I feel like the Internet helps to cheapen ideas that start off as something unique and original. It’s like making a photocopy of a copy, the quality goes down.

If you’re an organic, handcrafted mermaid, nothing fishy there. If something is real, it should be a natural extension of yourself. You don’t need to join in with the corporate indie mermaid culture, just be true to who you are.

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